Cross Cultural Business Awareness

In order to operate effectively on an international basis directors require the skills to understand the cultural implications of their decisions and working methods.

The programme will cover key aspects directors need to be aware of when working internationally.

The course will cover crucial differences and similarities across Europe, the USA and India and Australia.
Implications of cultural differences on corporate styles are difficult and different. Communication styles
Presentation skills across different cultures
Sales strategies – different cultures.

At the outcome of the course you will have :
- Learnt to build profitable international relationships
- Reduce the risk of attached to conducting international business
- Have a greater understanding of how culture impacts on business communication.
- Make a success of international assignments
- Become culturally competent in a complex international environment.

A lack of cultural awareness has many levels of impact from an embarrassing moment to a breakdown in inter-company communication to a lost deal or account.

Jo Haigh has worked all over the world buying and selling companies and understands the cultural differences from a first-hand  perspective.


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